Dr Sandra Awanis
LecturerResearch Interests
- International marketing ethics
- Cross-cultural consumer behaviour
- Consumer finance
- Global public policy
- Methodological issues in cross-country analysis
Research Grants
ASEA-UNINET Postdoctoral Research Grant
Current Teaching
MSc Marketing
MKTG501 Markets
MSc Advanced Marketing Management
MKTG414 International Marketing Management
UG Marketing
MKTG303 Global Marketing Management
MKTG210 Quantitative Marketing Research
MKTG100 Statistics
Professional Role
International Advisor (Marketing)
Senate representative (Management School)
PhD Supervision Interests
I am available to supervise PhD around the broad area of international marketing and cross-cultural consumer behaviour. Specific topics on ethics and CSR, consumer financial vulnerability and transformative research are most welcome.
Selected Publications
Awanis, S., Cui, C.C. 2014 In: Asia Pacific Journal of Marketing and Logistics. 26, 3, p. 408-429. 22 p.
Journal article
Awanis, S., Schlegelmilch, B.B. 23/06/2014
Conference paper
Awanis, S., Cui, C. 17/07/2013
Conference paper
Awanis, S., Cui, C. 2013
Conference paper
Awanis, S. 27/08/2012
Conference paper
Awanis, S., Cui, C. 2012
Conference paper
Awanis, S., Cui, C. 2011
Conference paper
Cui, C., Awanis, S. 2009
Conference paper
All Publications
01/01/2024 → 01/06/2025
Research
01/01/2024 → 31/12/2024
Research
School Engagement
School Engagement
School Engagement
Prize (including medals and awards)
Prize (including medals and awards)
Centre for Consumption Insights
- Centre for Consumption Insights